As a business owner, you have decided to build a new website from the ground up and find a Delray Beach web design company. Either you have decided that your website is too outdated and it’s hurting your image, or your business is brand new and this is your first time going through the process.

As part of the process, you may be hitting all the hosting sites trying to decide if you can Do-It-Yourself to succeed.

Another option you may have looked at is the cookie-cutter hosting sites where they “design” a site that will look like a million other sites out there. Neither of these is a good option for a quality internet presence in Delray Beach, FL.

We can Create an Amazing Website Just for you!

When it comes to your website design, our web designers want to make sure that you are doing everything that it takes to create a website that not only looks great but is also responsive.

There are many steps and tips that you can follow to make sure that your website has everything that it needs to help people complete your call to action successfully. Our designers know that you are busy trying to run your business and that you may not have a lot of time to invest in designing your website. If this is the case, our designers can help you. We can take over the design element of your site, and you can stick with running your business. We will make sure that you know what is going on with your website every step of the way. Together, we can make your website be the best it can be.

It is important that you invest in good, professional photography since your visitors will be able to quickly tell if you are using generic photos on your website. After this point, they will automatically have a dull, generalized impression of your company and product. We know that your business is truly not generic, so we want to help you make sure that you show your visitors this by investing in professional photography. Having great, professional photos on your website will draw the eye of your visitor more quickly since it will provide an emotional connection to your written content. If you have photographs that have poor quality or are not related to your call to action or brand at all it could be more damaging to your website than by having no pictures at all.

When it comes to the fonts that you choose for your site, you will want to make sure that you have chosen fonts that are easy to read across all devices and browsers. When choosing fonts for your site, you will want to keep in mind that people will be looking at your website on more than just a desktop computer or laptop. Chances are, your site will be viewed on mobile devices as well. Therefore, you will want to be careful when choosing larger-scaled fonts and you will want to stick to a universal font.  Tips to follow with the font for your site include:

• Not using more than two different fonts on one page
• Using fonts 11 pt or larger
• Avoiding certain colors
• We can help you create a responsive page that captivates your audience and can be viewed from any platform.

We can help you in Fort Lauderdale or any surrounding area. Find out if we can help you craft the ideal website today by giving us a call!

You will want to make sure that you design every page on your site as a landing page. You may think that every visitor to your site enters your site through the home page and then slowly navigates through your entire website. However, this is not the case. The majority of visits to your site will be on pages that are not considered your home page. Therefore, you need to design the site in such a way that whatever page a visitor lands on, critical information is there and available to them. All of your pages should include the following:

• Call to action
• Phone numbers
• Email address
• Business address

This information should be at the top of every page but can be on the bottom as well.  You want to make sure that the pages that include your call to action are not too crowded with pictures and sliders since it can distract your site visitors. If you do this, you are likely to draw your visitor’s attention away from your call to action, which is not what you want to do.

At The Marketing Cartel, we can help you create the perfect website for your company and brand! Making sure that your page includes the right pictures, font, and content can be difficult. With our team, it doesn’t have to be! Give us a call today for more information!

What you need is a real person or team that is committed to making your site the best it can be and that means enlisting the help of a qualified Delray Beach web design company.

You need to work with a company with real people you can sit down with and talk to, or get on the phone with, to interact and really be a meaningful part of the process.

This site is going to represent your brand and you need it to do it in a way that tells your visitors you care about them and their needs.

To accomplish this, your Delray Beach website design team will likely recommend several things to ensure that visitors not only find your site but also stick around long enough for you to capture a lead or sale.

1. Your site MUST excel with Delray Beach SEO.

Search Engine Optimization (SEO) is a lot different today than it was even a year ago. It is the one thing that defines how many people find your site and it is a serious consideration. It is extremely important that this is done correctly at every level of your site’s development.

Throwing in keywords and buzz words and all the things that used to work to attract the search engines has gotten an upgrade in the past couple of years. Today, sites like Bing and Google are all about quality results, not just about finding sites that mention the words in your search criteria.

That is where the “optimization” part comes into your web design. Web design Delray Beach, FL companies should not only know how to do this, but they should also be able to demonstrate to you their ability to build sites that rank high. They should also be able to demonstrate their ability to attract traffic, not just by product or service, but by geographic location as well.

2. Your site has to be social media-friendly.

Start by being a face to your visitors, not just a name. Post pictures of yourself, your team, your physical space (if you have offices or retail space) – make it real to your visitors.

Create an atmosphere that is conducive to meaningful interaction. Tell your Delray Beach web design company that you want a blog on your site if they don’t suggest it (and they SHOULD!). Update the blog regularly. Showcase certain products and open up a comments section.

Solicit feedback and ratings and link to your social media accounts. Make sure your contact info appears on every page along with a link to “like” you on Facebook and “follow” on Twitter. Update those social media accounts frequently as well.

3. Your site must be responsive.

The number of mobile devices and tablets being used to access the Web is increasing exponentially each year and that trend is going to continue. This year around 15 percent of ALL web traffic comes from mobile devices, such as tablets and smartphones. In the next few years, that number will increase dramatically.

Your site MUST be responsive. That means that no matter where your site’s traffic comes from, whether it’s a desktop PC, a laptop, a phone, tablet, or gaming device, your site needs to respond to where it is being viewed by displaying and interacting properly. If your site isn’t responsive, you will never capture all the possible contacts, leads, or sales.

It really is a new world for e-commerce and, as a responsible business owner, it is up to you to maintain a strong presence on the Web. A good Delray Beach web design agency can really elevate your brand and make your business stand out.

Tell us about your business today & we’ll get a free quote out to you by calling: (754) 229-3342