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The New Instagram Updates and Why “Turning-On” Post Notifications Will Affect Your Social Strategy
If you are a regular checker of Instagram (which if you have a business account already, you likely are), then you have probably seen and heard people reacting to the new Instagram update that is rolling out over the next few months. Below are some of the “turn on post […]
What Is HTTP/2, and How Will It Affect Your Business?
When you visit a website, do you often think about all the things that are going on in the background to make that site work? If your answer is “absolutely not” then you’re part of the majority. However, this way of thinking needs to change, especially if you operate a […]
5 Ways You Can Tell That Your SEO Needs to Chill Out
SEO is important for your content strategy no matter what type of business you are or website you’re trying to optimize, and using appropriate SEO can be a powerful tool to get viewers to your website. Unfortunately, some businesses overdo SEO at the beginning thinking that the more SEO strategies […]
3 Alternative Search Engines to Google and How They Can Help Your Business
Optimizing your website for Google is your first step, but it’s important to also consider the other top 3 search engines out there that can bring you targeted traffic: Bing, Yahoo, and the newest craze, DuckDuckGo. An online presence is one of the most important features for new businesses; thus, […]
Google Ad Grants 101: What You Need to Know as a Nonprofit and Extra Resources
Google Ad Grants is a product created to help nonprofits see more exposure on Google search, gain more volunteers and donations, and get up to $40,000 USD in in-kind advertising, all with no cost to the nonprofit. Google Ad Grants is extremely simple to use, so quite simply, it is […]
5 Ways to Use Google’s Universal Apps Campaign for AdWords for Increased Visibility
Have you thought about how using Google’s Universal Apps Campaign could increase your visibility? According to Forbes, this campaign addition to the AdWords platform was in response to huge popularity of apps, and more specifically the increase in downloads (and revenue) in 2015. In a way, apps are the next […]
9 Ways You Know It’s Time to Launch Your Company Website
Before you launch your company website there are 9 major considerations you want to make sure you feel 100% confident about before you take that step. It’s always a better idea to launch a website knowing that you have paid attention to these details. Think of this like a checklist […]
10 Questions You Must Ask an SEO Agency if You’re Thinking of Outsourcing (2016 Edition)
Have you decided that it is time to stop doing your SEO 100% in-house? Is it time to start looking for an SEO agency to help you meet your goals? It is a decision most businesses have to make at one point or another, especially when things start picking up […]
Where Do Rich Snippets Lie in 2016?
Rich Snippets have gone in and out of popularity and importance over the past few years, so it’s tough to say if this time they are back for good. However, in 2016 specifically Google still encourages them and they are definitely still being used, so it’s important to analyze how […]
How to Help Your Website Get Indexed Faster By Google in 2016
Okay, so 2015 might not have been your best year with when it came to getting advanced with Google. Maybe you were just starting out, building up your network, or you launched a campaign that preoccupied a lot of your time. The good news is that it is never too […]